SENIOR ASSOCIATE, PUBLIC RELATIONS

Available for both in-office (Charleston, South Carolina) and remote

Buffalo Groupe’s carefully assembled all-star team includes a full-service marketing firm, a research arm, an events division, and a media property that authentically serves the golf, outdoor sports, real estate, travel, and hospitality industries. Today, Buffalo is headquartered in Charleston, SC, with 85 team members coast to coast who deliver integrated marketing programs focused on business results for our clients.

We are seeking a Senior Associate to join our Public Relations team. Our Senior Associates keep their finger on the pulse of the industry, media, and cultural trends while driving our clients’ businesses forward with hard work, creativity, and dedicated enthusiasm. Candidates interested in this role will be PR-focused with exposure and collaboration across all facets of our integrated marketing agency, including digital, social media, creative, content, influencer, data, and strategy.

Role

  • Build understanding and knowledge of the clients’ business and their challenging and rapidly shifting competitive environments
  • Contribute to creation of integrated communications plans that meet client objectives 
  • Maintain regular contact with clients and media; proactively offer and implement new ways to meet client needs
  • Demonstrate ability to effectively develop a full range of written materials, including beautifully designed presentations, compelling press releases, concise fact sheets, key messages and actionable pitch letters
  • Coordinate media relations campaigns, identifying story angles, overseeing list and pitch development, and working directly with media day-to-day 
  • Develop and manage timelines and weekly action plans to ensure all deadlines on client programs are met
  • Anticipate and proactively offer solutions to senior team leadership for issues specific to assigned programs
  • Provide client service administration, including preparing client status and activity reports, attending meetings and conference calls, compiling conversational monitoring reports and competitor coverage, scheduling and logistics

Within Buffalo:

  • Commit to continuous learning; set and pursue stretch goals 
  • Contribute to the performance appraisal process for peers and managers
  • Understand internal operations and inter-team cooperation
  • Stay up to date with emerging technologies and trends
  • Demonstrate behaviors consistent with Buffalo’s values of kindness, clarity and courage

Requirements:

  • Bachelor’s degree and three to five years of public relations experience
  • Strong understanding of the relationship between traditional public relations and the use of current online/digital technology and social media
  • Solid working knowledge of key online/offline media influencers/journalists
  • Strong presentation skills, poise, and professionalism 
  • Fluency and/or familiarity with digital and social media
  • Experience building and enhancing relationships with clients from day to day to most senior levels within the organization
  • Ability to thrive in a startup environment. We are a fast-paced, high-growth company that trusts our team members to take initiative, bring big ideas and execute on a vision
  • Experience with golf, travel and hospitality media and industries a plus, but not required
  • Knowledge and passion for the game of golf and sports overall
  • Experience with media monitoring (i.e., Cision, Meltwater, MuckRack) and project management software a plus but not required

Buffalo Groupe is headquartered in Charleston, South Carolina. This position is available for both in-office and remote work.

Please fill out the form below and attach your current resume.

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