Putting the PR in Prowess
Made up of brilliant brand stewards with a flair for creative storytelling, our 15-person PR team rivals the expertise of any industry-leading public relations firm.
PR SUPERSTARS
Awareness & credibility, discoverability & relevance
These are the outcomes of PR at Buffalo Groupe. No longer defined by distributing press releases or pitching stories, PR is the combination of complementary and measurable elements rooted in an understanding of your audience and the channels that influence them.
Media moments
From curating can’t-be-missed launches for new brands to planning and coordinating meaningful media visits, our PR team creates epic moments that break through the clutter.
- Product launches
- Press conferences & events
- Brand partnerships
- Media trips
- Announcements
Creative storytelling
At the heart of the discipline, PR is all about storytelling: uncovering the absolute best story we have to tell and then delivering that story in a way that makes your brand relevant today—just like we did for ECCO in a recent launch party in New York.
- Media relations
- Influencer & content creator management
- Digital PR
Brand reputation management
Whether it’s a bed bug outbreak at a beloved beach resort or training executives for critical media moments, we steer brands with clarity and precision through good times and bad.
- Strategic communication planning
- Crisis management
- Media training
- Executive visibility
- Thought leadership
THE STORYTELLERS
Buffalo PR
My escape is…
Relaxing and doing things you love
Bill Feidler
Senior Director
My escape is…
Anything you enjoy that allows you to totally unplug from responsibility
Chase Russell
Director
My escape is…
Time on the golf course
Chris Walling
Vice President
My escape is…
Adrenaline-inducing activity
Dan Wooters
Manager
My escape is…
Getting in 9 holes on a late afternoon
Daniel Monroe
Director
My escape is…
World travel somewhere interesting with no set itinerary
David Wood
Senior Director
My escape is…
Taking time to connect with the people, places and things I love most
Denielle Newman
Public Relations Associate
My escape is…
A clean break with no agenda
Jeff Webster
Senior Vice President
My escape is…
Savoring new experiences through travel, cuisine, music, and connection
Lucy Seprino
Senior Public Relations Associate
My escape is…
Being present, being myself and having fun
Nathan Moore
Senior Associate
My escape is…
Traveling: finding a beach, a mountain to ski or a city to explore
Olivia Nastala
Senior Associate
My escape is…
Being outdoors with my family or out on the golf course with my friends
Robert Rodriguez
Director
My escape is…
Enjoying the things you love. For me that’s golf, traveling and good food!
Trevor Beshear
Senior Associate
My escape is…
Peacefulness
Zach Sepanik
PR Manager
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There’s no limit to what we can create together.